Category Archive: Art

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resources: selling art online

by Paul Watson

I wanted to take a short break from writing long articles to provide a quick list of links to various sites and online tools which can help artists with selling art online. So, in no particular order, I give you: Strategies & tactics for selling art online Empty Easel – Selling Art Online: a selection [...]

How to get 1000 true fans and succeed as an artist in a long tail economy

by Paul Watson

OK, read this blog post by Kevin Kelly first. It’s the first time (in my knowledge) that a seasoned commentator has turned their attention to how an individual artist/writer/musician can work in a long tail environment, rather than examining it from the point of view of retailers (Kevin does reference some other blog posts on [...]

Strategies: creating a website for your art, music or writing (part 1)

by Paul Watson

1. Start with a website OK, here’s the easy-to-follow three-point guide: If you are a competent web developer then create your own site. If you have a friend who is a competent web developer then ask them to set you up free blog software (e.g. WordPress) on a web-host with your own domain name in [...]

Etsy as an emerging platform for artists

by Paul Watson

Umair Haque just asked “Is Etsy the next Google?” due, I think, to Etsy’s ability to build a community of artists & makers alongside (inside?) a community of art-, fashion-, and craft-lovers, and facilitate their conversations (social and financial) without getting in the way too obtrusively. Etsy, for those who haven’t heard of it yet, [...]

Strategies: selling art online (2)

by Paul Watson

Kentucky-based collage artist Randel Plowman launched a new project back in March 2006. The project—called A Collage A Day—was ambitious to say the least. He committed himself to producing a new 4″ × 4″ collage every day and putting it up for sale on a specially created blog. Each collage is offered for sale at [...]

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