Paul Watson is an artist whose day job is managing a web team for a publishing company. He has been working in web development & web strategy for various companies since 1996. He lives and works in Brighton, UK.
The opinions expressed in this blog are his own personal opinions and do not necessarily represent those of his employer, friends, next-door neighbours or pet cat.
Twitter is the rising star of social media at the moment, and is a surprisingly good tool for artists. From US President Barack Obama’s use of Twitter throughout his election campaign to the UK comedian Stephen Fry’s high-profile use of Twitter, it’s clear that it’s gaining a lot of ground and breaking into mainstream use. [...]
In my earlier post on using Facebook to promote your artwork I promised an update on how it was going. So here’s the first update. Rather than doing a massive campaign of promotion for my Facebook page, I’ve been doing a few smaller discrete promotions to study the effectiveness of each one. It’s been a [...]
Facebook Pages are a recent addition to Facebook, and they’re currently the best way for an artist to promote their artwork on Facebook (better than Facebook Groups, which are an earlier addition). If you’ve got a normal Facebook account then setting up an Artist’s Page is very easy: go to this page, make your choices, [...]
Those of you that venture beyond this blog to other parts of this website will probably know I’m currently working on a limited edition series of handmade artists books. In this post I want to show how all the elements of this website will work together to help promote this new artwork, and a possible [...]
I’ve written about social networks and their uses before, but I wanted to expand on some of my original thoughts. So, let me start with a quote from my previous article stating my position: I’m sure this isn’t just because I’m an anti-social bastard, but it seems like the big social networks have absolutely no [...]